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- We're on the hunt for a resourceful and versatile Web Content Specialist to bolster our team. Are you the type who can pivot effortlessly from crafting compelling website copy to designing intuitive user interfaces? If yes, then this position at our rapidly expanding marketing firm located in Atlanta is perfect for you. This hybrid role demands someone with a keen eye for detail and a knack for understanding user experience, with a particular focus on location-relevant content in the metro Atlanta area. **Your Contribution:** * Develop engaging and SEO-optimized web content, incorporating keywords relevant to Atlanta and its diverse neighborhoods (e.g., Buckhead, Midtown, Decatur) for enhanced local visibility. * Manage and update website content using our CMS, ensuring accuracy and freshness. Familiarity with WordPress or similar platforms is a definite plus. * Conduct user research and analyze website traffic data to refine content strategies and improve user engagement, particularly focusing on Atlanta's unique demographics. * Collaborate closely with our design and development teams to optimize user experience across our digital platforms. * Create clear, concise, and compelling calls-to-action to drive conversions, understanding Atlanta's competitive market landscape. * Implement SEO best practices to improve organic search rankings within the Atlanta region. * Contribute to the development and maintenance of content style guides, aligned with brand voice and identity. **Qualifications:** * A portfolio demonstrating a solid foundation in web content creation and management. * Demonstrable proficiency in SEO principles and best practices. * Experience using content management systems (CMS) such as WordPress, Drupal, or similar. * Exceptional written and verbal communication skills. * Knowledge of web accessibility standards (WCAG) and user experience (UX) principles. * A proactive mindset, with a history of successfully meeting deadlines. * A basic understanding of web analytics tools like Google Analytics. * Bachelor's degree in Marketing, Communications, Journalism, or a related discipline preferred; relevant industry experience considered in lieu of formal study. **What's In Store For You:** We prize our team at [Company Name] and ensure that everyone is justly compensated for their hard work. For this role we're offering: * Competitive pay with bonuses tied to individual and company-wide success. We believe hard work and clever strategy deserve a premium. * Comprehensive health, vision, and dental benefits. We cover 80% of your healthcare costs. * Flexible PTO and generous paid holidays so you can spend time with the family, explore Atlanta, or just unwind. * 401(k) matching up to 5% because we care about your future. * Hybrid work model that is designed to offer flexibility. Get that much needed quiet time in your own home while still collaborating with the team a couple days a week at our swanky office downtown. This is your chance to be a part of our thriving enterprise in the ATL!Atlanta, GAHybridFull-time$50,000 - $65,000 per yearWeb Content & Marketing11 days ago