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- We're seeking a digitally fluent wordsmith to enhance our online presence and connect with our growing customer base in Lincoln. This hybrid role blends the creativity of blog content with the strategic reach of social media marketing. **Responsibilities & Creative Outlets:** * **Content Generation:** Develop compelling blog posts covering industry trends, product updates, and company news. Crafting engaging social media content (posts, stories, reels, etc.) optimized for various platforms. * **SEO & Audience Growth:** Conduct keyword research to identify content opportunities. Employ SEO best practices to boost organic traffic to both blogs and social media channels. * **Social Engagement:** Actively engage with our online community through comments, direct messages, and community initiatives. Monitor brand mentions and social media sentiment. Foster a positive brand interaction experience. * **Performance Tracking & Analysis:** Monitor and analyze blog and social media metrics to assess the success of campaigns. Suggest data-driven improvements for upcoming strategies. * **Collaborate:** Work closely with our marketing team, sharing content ideas and helping in the development of broader campaigns. **Required Aptitude:** * A proven background in content creation for both blog and social media channels. * Exceptional writing, editing, and proofreading expertise. * A deep understanding of SEO principles and social media best practices. * A knack for crafting engaging and persuasive content. * An analytical demeanor, comfortable with data analysis and deriving insights. * Ability to operate independently as well as collaborate on team projects * Capacity to work in a fast-paced environment with tight deadlines. * Must be local to Lincoln, NE. **Traits We Value:** * Proactive. Someone who can anticipate challenges and take the initiative. * Inquisitive. Always willing to learn and adapt to new trends in marketing. * Organized. Possessing the ability to manage projects effectively, especially during crunch periods. * Innovative. A mind that’s constantly generating new ideas to enhance engagement. * Resilient. Bouncing back stronger following the receipt of critical or constructive feedback. **Total Rewards:** We champion our team and offer the resources, creative freedom, and support required for professional and personal well-being: * Generous PTO plan for enhanced work/life synergy * Opportunities for career enrichment through trainings, workshops, and more * Healthcare & insurance package for employee well-being * Competitive salaries reflecting market insights * Team-building events for stronger cohesion & bonding * Hybrid structure blending work-life preferences * Access to cutting-edge tools & technologies in the digital sector * A great inclusive collaborative environment fostering continuous growth * Opportunity for advancement to more responsible roles & titlesLincoln, NEHybridFull-time$50,000 - $65,000 per yearBlog & Social Media14 days ago