We're a Wichita-based SaaS company revolutionizing the way businesses manage their data. Our editorial division requires a dynamic and technically savvy Content Marketing Specialist. This role will blend content strategy with technical expertise to deliver high-impact narratives to a diverse audience. If you possess a knack for translating intricate concepts into easily digestible and engaging content, then we encourage you to apply!
Core Functions
- Craft compelling marketing copy across multiple platforms (website, blog, social media) that articulates the value proposition of our data solutions.
- Collaborate with subject matter authorities to transform technical specifications into informative and captivating articles.
- Develop white papers, e-books, and case studies to illustrate the power of our product.
- Carry out comprehensive SEO keyword research to guarantee content optimization and boost organic reach.
- Maintain and oversee the editorial schedule, ensuring punctual releases and constant branding.
- Analyze content performance metrics, delivering data-driven insights to refine strategies and enhance engagement.
Skill Set Preferences
- An educational journey with a degree in Marketing, Communications, Journalism, or a related technical field.
- A professional journey in content marketing, technical writing, or a closely associated role, ideally within the tech or SaaS sector.
- Practical knowledge in SEO tools and strategies to boost organic visibility.
- Capability to interpret and simplify intricate technical information for a broad audience.
- Proficiency in content management systems (CMS) like WordPress, as well as CRM software such as HubSpot.
- Exceptional writing, editing, and proofreading prowess.
Impact and Opportunities
- Be at the forefront of creating impactful content that informs our customers.
- An inclusive and empowering team environment fostering continuous career evolution.
- A chance to sculpt and hone your writing abilities, expanding your comprehension of cutting-edge data-management practices.
- Participate in strategic decisions that mold our company's voice.
Total Rewards Package
We treasure our staff members and are committed to affording a total rewards program that aligns with your health, economic security, expert progression, and work-life harmonization. We deliver:
- Extensive health, dental, and vision coverage from day one.
- An adaptable work framework with remote and hybrid capabilities.
- Generous PTO accrual to boost an appropriate work-life balance.
- Entry to workshops and seminars to reinforce your abilities.
- Options for stock grants.
- A 401(k) plan with competitive matching programs to facilitate extended wealth aggregation.